There’s no doubt that Joomla is changing the game when it comes to content management systems. Since its release in 2005, Joomla has helped businesses by offering integrated and easy-to-use applications for publishing great web content. Yet many people are still in the dark when it comes to discovering the benefits of this software. This article shows you what Joomla actually does and offers some important areas where it can help your business get ahead.

What is Joomla and how does it work?

Joomla is an open-source content management system that allows individuals to easily publish, manage and organize digital content for their websites.

The software is based on the model–view–controller (MVC) application architecture, which separates the user interface (UI), business logic, and data access layers. The MVC pattern also helps facilitate easier site-wide changes by allowing developers to modify the presentation, business rules, and database access of a piece of code without affecting any of the other elements.

Ecommerce Website

With that in mind, here are four ways that Joomla can help drive your business forward.

Increased accessibility and safety

Joomla can help you make your website more accessible and safer for your users. The platform offers a well-designed user interface (UI) with extremely customizable templates, making it easier to navigate and use the site. Also, thanks to the strong security features built into Joomla and its design as an open-source platform, you can rest assured knowing your site won’t be at risk of security breaches. You can even integrate Joomla into management solutions like Bitbucket and purchase bitbucket security to mitigate vulnerabilities. This means that your work always remains secure.

Excellent usability

Joomla is extremely easy to use and manage. You can keep your content fresh and up to date without wasting time. The platform has a built-in content editing system that requires no coding, so anyone on your team can add new articles, images, and links without any fuss. Plus, the interface makes viewing and managing articles, categories, and other data a breeze.

Integrated SEO capabilities

Joomla helps you optimize your content for search engine indexing. The platform has several SEO-friendly features that make it easier to improve your site’s rankings and drive more traffic. Content can be filtered into categories and subcategories, helping you quickly identify the type of information users are looking for and giving them a direct path to that information.

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You can also add metadata to your site’s components to help search engines find them more easily, thereby enabling your content to be more indexed in search engine results pages (SERPs).

Great for e-commerce and user engagement

Joomla allows you to engage directly with your customers and build loyalty. Whether you’re looking to provide product information, include an online store, or create a community-based site, Joomla can help you do it all. For example, the platform offers built-in e-commerce functionality for accepting payments and driving transactions, as well as marketing tools like newsletters and site search features to help you connect with users on a more personal level.

Joomla is changing the game when it comes to content management systems. With its easy-to-use interface, strong security features, and integrated SEO capabilities, this platform can help your business increase accessibility, safety, and user engagement for even the most novice users.